BeSeenOnABike Mission is:-

1. Cycle Safety Information
   1. to be a leading source of cycle safety information
   2. to review research in cycle conspicuity & other bicycle safety issues
2. Cycle Safety Gear
1. to offer the widest range of high visibility & safety products for cyclists
2. to distribute to the trade innovative high visibility cycling products
3. Cycle Safety Promotion
   1. to help reduce the 20,000 UK cycling accidents & 100 deaths each year
   2. to promote attendance at Cycle Safety Training courses before cycling on roads
   3. to encourage cyclists to use high visibility clothing & helmets on every trip
   4. to prompt cyclists to remember our motto:
   5. to work with other organisations to promote our mission

Request a 'work-in-progress' Marketing Plan (suppliers only)